💹 Marketing

How to Increase Traffic Over the Facebook Page?

People often spend their precious time join social networking sites to get in touch with the people inside and outside the country. Though there are too many social networking sites are available which are having millions of users yet Facebook Page is in high demand due to its multiple features. Social networking sites connect the people with the entire world and countless people.
Here we will read, how to increase the traffic on your Facebook page :

1. Regular updates:

Try to publish daily news, updates or anything new which keeps the viewers busy in following your page. The update should be page specific and should not be misleading, although general article may post for a change.

2. Sharing photos and video

It is easy to understand the audience through images, photos or videos as people generally feel boring while reading contents. On the other side, photos and videos create interest amount audience. It gathers huge attention due to the choice of effective colors and image optimization. Visual will showcase your business well.

3. Informative or knowledgeable

Share something which has some value upon the viewers. General things will never draw attention so try to post something informative which will help in marketing. The informative post will be treated  as a buzz and will be shared most through friends.

4. Timing matters

If you are aiming to target higher audience then it is better to choose the right time to post your updates. Though people usually spend their time up on Facebook all the time yet they are more active after 5PM so it is more convenient to post that time only to enhance the engagement ratio.

5. Start with the pointing word

The general statement may not be read or left read. So better to start with the pointing words like
Why to use sunscreen before going outside –
One way to start your own venture
The question type and exclamatory kind of sentence will catch the attention of the viewer. Make it me appealing through inserting images and easy to read contents. Return will be seen in future only.

6. Transparency

While showcasing your business, share relevant and true information about the company. Research shows that company does share their profits reports, employees pictures, performance reports, event photos and creative stories which are catching the target audience.

7. Use emoticons

It’s not professional!! Nothing like that, people love to use emoticons. We can see many brands using emoticons while making online selling or sharing some news, events or expressing some feelings. These symbols speak louder than words.

8. Bigger posts

Long stories, fictions and noble stories which are lengthy gain more interests if presented through pictures. Facebook is the only source to spread more information in a wider way. While writing anything long, try to keep the title target oriented.

9. Caption admiring post

Share or post something which is relevant, new and story telling. Like you can add a caption of some achievement, seminars, contests, guest party and delightful event.

10. Be continuous and be consistent

Whatever you do, do with full of hearts. Be punctual while posting, like post regularly or during equal intervals. Try to capture target audience. Be relevant while sharing posts. Do not use the absurd word and reply your audience regularly.
Below link will be indicating about a page having consistency while posting over FB : https://www.facebook.com/seocraftindia/posts/

11. Using Hashtags

It is in trend to use the hashtags to direct more audience. While publishing any content, try to capture the most used word with (#) hashtags.
Above are the common methods which can target your audience. A page which  is live and posts on regular basis gets more attention. Do not afraid of seeking help, instead, Make your each posting worth loving and reading.
The business person also taking help of paid Facebook promotion through which particular audience can be targeted differentiated through age, sex, location, region etc.  But the paid promotion entirely depend on upon the budget.  Make thorough research and optimize the Facebook page accordingly.
Shilpi Gupta

I am Shilpi Gupta, an SEO Specialist and administrator by profession. During my education and career period, I learned many things about technical & general world and realize that knowledge has no limit. Blogging is the only way to grab and distribute information. Blog Vertex will help you to acquire informative contents related to blogging, SEO, Marketing, Fashion, Biographies, health, Indian Culture, History and much more. I am sure you would love to read the multi-range blogs. Send me your valuable feedbacks at info@blogvertex.com to help me improve my writing skills.

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